How do you compare to Brandox and other competitors?

Brandox and other companies like Frontify, Guru, Bloomfire, Tetra and Showpad are primarily Digital Asset Management (DAM) platforms. There are many dedicated tools for surfacing the right brand content, however few offer a dedicated and interactive service that generates and delivers information specific to branding assets and policies (i.e. Brand Guidelines).

Ethos focuses on creating Brand Showrooms for the long-term benefit of a company internally and externally, and we're built with branding in our core DNA. Our goal at ethos is to make it easy to scale branded content across an organization and activate the brand throughout the funnel (TOFU, MOFU and BOFU) automatically for sales and marketing teams.

Ethos has started off with three highly designed Brand Showrooms that look like a stylized website instead of an enhanced Dropbox or Google Drive. We like to think of ethos Brand Showrooms as the digital showroom for brand content.